Amp up you emails with Google AMP for Email
Nov 28, 2022
Google's new technology to preload web pages called AMP has been around for a while. But not Google is bringing this to the email. With AMP for email, your emails suddenly behave like web pages/apps with full blown interactivity. This means that emails can load fresh content when they are opened.
For example, lets say you send a "lets meet" email to a bunch of friends.
The current status of the participants can be shown live when the user opens the email and not just at the time of sending the email.
It can also allow user actions to be sent to the server and also dynamically change the format of the content within the email.
All features you need to create a proper web page like experience.
Magical, game-changing stuff.
Watch the whole presentation by Google in the AMP conference below about what AMP for email can do
To get started on AMP for your emails visit the AMP.dev website.